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Franchise Your Business: The Guide to Employing the Greatest Growth Strategy Ever, by Mark Siebert
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Review
"Unlock the power of franchising! Franchise Your Business provides an easy-to-understand, well-defined guide for assessing fit and applying franchising to your business."—Craig Donaldson, Former President of Harris Research (Chem-Dry and N-Hance Franchised Brands) and Service Brands (Molly Maid, Mr. Handyman, and ProTect Painters)"Franchise Your Business offers the step-by-step, RIGHT way to franchise a business. I have always believed that knowledge is power and with this book, the power and reward of a successful franchise system is at your fingertips!"—Debbie Shwetz, Co-Founder of Nothing Bundt Cakes"For anyone who is thinking about entering the mine field of franchising, Mark’s book is an absolute GPS that I recommend to guide them through it."—Don Newcomb, D.D.S., Founder of McAlister’s Deli and Co-Founder of Newk’s Eatery"Franchise Your Business is the definitive how-to book for anyone trying to expand using other people’s money, written by someone who has helped hundreds of companies do it. It’s a great and highly informative read. Mark helped us successfully franchise our business, and this book will help you too!"—Nick Friedman, Co-Founder and President of College Hunks Hauling Junk"When I left my corporate life and became an entrepreneur, I discovered an amazing method to growing my business—franchising! Since this discovery, I have created three successful franchise brands with more than 500 units in the US. Franchise Your Business shows you how to use franchising to elevate your business far beyond your wildest dreams."—Peter Ross, CEO and Co-Founder of Senior Helpers"Mark Siebert gives you a thorough understanding of franchising as an expansion strategy and the steps you need to take to do franchising right! Especially valuable is Mark’s take on the franchisee-franchisor relationship, which is the key to a franchise’s long-term success. Honest and insightful, this book is an absolute must-read for anyone who is exploring alternatives for growing their business."—Scot Crain, Vice President, Franchise Relations of Auntie Anne’s Soft Pretzels"Franchise Your Business is a solid recounting of the many facets of franchising that we have learned over the years working with Mark. If you are thinking of franchising your business, or have recently started the process, read this comprehensive guide!"—Dave Pazgan, President of 101 Mobility"Whether you are trying to grow your business or just looking to get a better understanding of the franchise model, you will certainly come away from this book with a deeper understanding of the power of franchising as a growth engine."—Patrick Walls, President of Capriotti’s"Mark Siebert unpacks his wisdom and expertise to guide you through the franchise business model. Anyone interested in learning about the dynamics of franchising will benefit greatly from this book."—Brian Mattingly, President and Founder of Welcomemat Services"This book is an essential read if you are considering franchising as a growth strategy for your business. Mark boils down his thirty years in the business with client examples and secrets for success, sharing key elements for successful franchisee relationships, open communication, and supporting the financial success of the franchisee."—Scott Lehr, Senior Vice President of International Franchise Association"Franchise Your Business is an invaluable resource for any successful entrepreneur who wants to explore franchising as a growth strategy. This book paints a high-definition picture of franchising that delivers the exact information and insights I spent countless hours trying to find and understand. If you think franchising is a possibility in your future, start here."—P. Allan Young Jr, CEO of ShelfGenie and Outback GutterVac Franchise Systems"Mark Siebert has written the guide for the start-up franchisor or for anyone considering franchising their existing business. We learned a tremendous amount about franchising in working with Mark. Much of that wisdom is imparted in Franchise Your Business. I highly recommend reading this book."—Jeff Platt, Co-Founder and CEO of Sky Zone Franchise Group
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About the Author
Mark Siebert founded the iFranchise Group, a franchise consulting organization. He is an expert in evaluating companies franchisability, structuring franchise offerings, and developing franchise programs. Siebert has personally assisted over 30 Fortune 2000 companies and over 500 start-ups franchisors. He lives in Homewood, IL.
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Product details
Paperback: 304 pages
Publisher: Entrepreneur Press (January 12, 2016)
Language: English
ISBN-10: 1599185814
ISBN-13: 978-1599185811
Product Dimensions:
6 x 0.8 x 9 inches
Shipping Weight: 1 pounds (View shipping rates and policies)
Average Customer Review:
5.0 out of 5 stars
37 customer reviews
Amazon Best Sellers Rank:
#79,561 in Books (See Top 100 in Books)
An excellent resource for anyone thinking about franchising their business. Very well written and laid out. I would seriously consider hiring them when it is time to franchise my business.
If you are looking for a sound resource to guide you as a primer on franchising a business written by one if not the most respected expert in the world of franchise development, stop reading this and just buy and read Franchise Your Business by Mark Siebert.Mark is not only a friend who I have called upon numerous times over the years to assist me in getting clarity in several areas around my franchise development efforts. I have engaged the iFranchise team to help write an operating manual for a senior living operating model I was expanding. The team I worked with was professional, efficient, and cost effective. Suggestion: once you have read the book and if you decide that franchising is for you, give Mark a call for additional assistance in making those key decisions required and in putting together those key components of a successful franchise...he and iFranchise will soon become your one-stop-shop for everything franchising....Denny
This book was awesome! It's packed with useful information. To be honest, when I got it and saw how many pages it had I thought it was going to be really dry and hard to get through, but he did a great job keeping it interesting. This is by far the most comprehensive book on franchising I've seen. As someone toying with the idea, I really appreciate the info!
Franchise your business was a great tool for any one looking to franchise their business or for any current Franchisor looking to expand their knowledge in the the franchise world. In the book Mark Siebert explains in a very detailed way bet yet very easy to understand the complexities of franchising. As a small upcoming franchisor looking to expand my business through franchising this book was key in understanding everything that is involved in this growth strategy. I believe in surrounding my self with the best knowledge and the best people available in any particular subject, and whet it comes to franchising, this is it.
Mark has done an incredible job of detailing exactly what it takes to be successful in franchising. I can speak firsthand. As someone who had nothing more than a dream to franchise my business back in 2001, I turned to Mark who took my business from a mere single location to what has turned into 900 locations across 30 states today. Mark provides incredible detail in his book and is a recognized expert in franchising. I would not be where I am today without Mark's guidance.
One of the best books I have read. Easy read and book was interesting from the first page to the last page. Very well written with many real-world examples of both successful and unsuccessful franchises that was illustrating some lesson. One can use this book as a sound resource to guide you as a manual on franchising a business. Must read this book, if you are planning to become a franchisor. Extremely valuable information. This book will benefit anyone looking to get involved in the world of franchising.
Very well written by experts in the field with many real world examples of both successful and unsuccessful franchises that the author was personally involved with.
I like the way it is written and easy to understand. Im still reading it but so far so good!
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